| The Theme of The Right Idea |
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| Written by Patrick Morley |
| Sunday, July 17 2005 19:00 |
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NOTE: This is the third in a series of Weekly Briefings on nine major themes for implementing organizational change found in academic journals. We are looking for clues to answer the question, “Why do some men’s discipleship programs succeed while others languish or fail?” For now, I leave it to you to apply these general summaries to your men’s discipleship program. You can also apply the themes more broadly to change your business, your church, or even your family. The next major theme in implementing organizational change is having the right idea. Ideas are more powerful than labor. Ideas set forces in motion that, once released, can no longer be contained. For example, in the 1950s the CEO of Coca-Cola said his idea was, “I want to make it possible during my lifetime for anyone in the world to taste a Coke." The full article is available FREE to registered users. Please SIGN UP or LOGIN to view. |





